How do you discover music and pop culture? People ask this question quite frequently because they are simply not aware of how to discover them. It should be noted that there are several ways to find the answer to this question. In this article, we will be taking a deep dive into the world of music and pop culture and we will discuss the different ways through which one can easily discover new music and get to learn in detail about popular culture. Human beings are greatly influenced by pop culture the moment they are born. Everything that we see in our surroundings is all part of popular culture. When different groups and communities share common values, beliefs, culture, and traditions, it gives rise to pop culture. Our entire life is surrounded by pop culture. From the clothes we wear to the food we eat to the films we watch on television to the music we all listen to, everything including art, books, etc are all part of pop culture. Pop culture has the power to influence our lives. It has impacted our lives greatly and now studies have found that pop culture is responsible to develop strong familial relationships as well as friendships. For example, you come across a person who you haven't met in your life before. You want to start a friendly conversation but you are not sure how? It is at this point where pop culture comes into play. It might be possible that the person you are sitting with has watched an ABC popular movie recently that you too have seen. Now, because of pop culture, you can finally initiate a conversation. Thus, we can conclude that pop culture really helps build new relationships and friendships. Social media is a great tool to find about new artists and get to know about pop culture Discovering Music and Pop Culture in the 21st Century We live in a digitalized world. Social media has significantly impacted our lives. Every individual we see these days is somewhat glued to the mobile phones we all carry with us 24\/7. It is because of these social media apps like WhatsApp, youtube, Instagram, etc that we can discover new and advanced music and pop culture with so much convenience and ease. A huge number of people use youtube to search and listen to new songs. People are always waiting for new songs and thanks to social media for making it super convenient for people to discover new music. Moreover, apart from social media apps and youtube, radio is another great medium to explore new music and learn about pop culture. There still exists a significant proportion of people who love listening to the radio on a daily basis and it is through radio that they get to know about new music and the advancements in pop culture. Furthermore, Instagram, Twitter, SoundCloud, and Spotify, etc, are also great apps to get connected with artists. All you need to do is make personal accounts on the above-mentioned apps and start following the artists you like. This way you will get connected to them and that is how you will be able to get to know about their new music albums and other similar things. The Bottom Line The bottom line is that because of the advancements in technology, the internet, and social media, it has become super easy for us all to discover music and pop culture. Youtube is an amazing platform where one can find tons of videos as per their interest and can greatly benefit from those. Whether you want to learn about popular culture or you want to discover new music, everything is just a tap away. You can literally control everything directly through your mobile phone. The Internet has made our lives easy. We can now also save a lot of our precious time by using social media apps to discover new songs and get to know about emerging talented artists.